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Allen Bukoff, Ph.D. Allen
Bukoff is a Social Psychologist with more than 20 years' experience in helping groups work more creatively. |
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View resume |
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Creativity Consulting
Allen combines a background in marketing and advertising with an expertise in facilitating creative thinking. The Creative Aerobics approach to advanced brainstorming has been successfully used on projects involving
Pillsbury, AT&T, Procter & Gamble (including Crest, Charmin, Always, and Ariel), General Motors (including Cadillac, Pontiac, Buick, Oldsmobile, GMC, GM Corporate, and General Motors Parts), Kraft General Foods, Coca-Cola, Philips
Electronics, Eli Lilly, Revere, TYCO Toys, Hasbro Toy Group, Quaker Oats, Nescafe, Consumers Energy, and CARE. Allen has used Creative Aerobics to conduct Strategy Think Tanks
with various advertising agencies, including McCann-Erickson, Leo Burnett, Initiative Media, DMB&B, Grey Advertising, Bozell, Bromley Aguilar and Associates, Winkler, Barry Brown Advertising, Medicus Group International, Foug Reseau, and Diefenbach Elkin.
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Training Allen is
actively involved in training advertising professionals in the use Creative Aerobics. He has presented workshops in Creative Aerobics, planning and strategy development throughout the United States and in Argentina,
Australia, Brazil, Chile, the Czech Republic, England, Germany, Hong Kong, Hungary, Indonesia, Korea, Mexico, Peru, the Philippines, Romania, Russia, and Taiwan. |
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Internet Allen began
using the internet in 1994 as a new way to reach consumers and conduct consumer research. Since then he has conducted ideation sessions via the internet and has used Creative Aerobics to help develop web site strategies
and designs.Allen has designed several award-winning web sites. The Fluxus Indian Museum (a Fluxus art project), was honored as Cool Site of the Day
(January 2, 1996) and as SURF DU JOUR by Hot Wired/POP (July, 29 1996). The Bathrooms of Madison County--A love story/documentary in seven quick web pages was a winner in the
Netscape Navigator Gold Contest (April 23, 1996) and was featured as a Hall of Shame web site on C|Net's TV program, The Web
(August 8, 1996). Allen co-founded and manages an international email discussion group devoted to the Fluxus school of art (see FLUXLIST). He has presented ordinary household chores as self-performance art in art galleries, photographed and documented every doorknob and handle he touched during a single 24 hour period, and photographed every lunch he ate for an entire year. Want to know more? Check out allenbukoff.com for a map of his projects and activities.
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by email:
by phone:
by mail:
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